Next-Gen: Real And Phony
– by David Matthews 2
Apple Computer’s quasi-deity (and sometimes chairman) Steve Jobs recently made two "stunning" announcements at the 2007 Macworld Expo. The first was that Apple Computers was getting rid of the "Computers" part of its name and simply calling itself Apple Incorporated. Since they managed to resolve their trademark lawsuit with the Beatles over the word "Apple", no doubt the company was just itching to simplify themselves to just the one-fruit reference.
The second announcement was the unveiling of their latest toy: the iPhone! The merger between an iPod music player and a cellphone! You can surf the web, download music and video files, play games, AND talk on the phone!
Isn’t that great? Isn’t that wonderful? Here’s the NEXT GENERATION of technology! Here is THE FUTURE!
ZZZZzzzzzzzzz…
Somebody wake me up when the mindless jabbering settles down.
Don’t get me wrong… I’m all for technical advances. But the merging of a music player and the cellphone is NOT "next-gen"! It’s actually the status quo.
That’s the ugly and bitter truth when it comes to the iPhone: it’s neither the latest, nor the greatest, nor the next best thing since the microprocessor. It’s basically the same kind of cellphone available today with a larger hard drive for music, a Macintosh operating system, and a jazzy "iTitle" on it.
Meanwhile other computer makers are busy transforming their systems to conform to what they believe "next-gen" will be. They think that the computers of the future will no longer be beige metal boxes sitting with its own space. They think that the computer will actually be sleek and thin and fit underneath a huge flat-screen TV as just another component in a mammoth entertainment center.
If that’s all that they think computers will be in the future, I have some SERIOUS doubts about our technological progress.
For the past few decades, there have been two conflicting trains of thought about computers and where they should be heading.
The first train of thought is that computers are for business purposes only. This was the mindset of computer makers like IBM, who made their money creating huge mainframe systems that cost a fortune to have and another fortune to maintain and operate. It also wasn’t hard to figure out why since computers at that time could do very little except crunch numbers and run very limited programs.
But as computers got smaller, more affordable, and could do a whole lot more than just crunch numbers, a second train of thought developed that said that computers were for ENTERTAINMENT purposes only. They believe that computers should be playing games and keeping the masses entertained. This is the train of thought of companies like Apple as they made computers very user-friendly. It was also the train of thought of arcade video game makers like Atari, and later Nintendo and Sega. The rise of the Internet in the 1990’s solidified this train of thought as people began using the computer to play online games, download music and video, and to chat with friends, family members, and even total strangers all around the world.
Both mentalities think that theirs is the true "next-gen" mentality. The business-only people scoff at the entertainment-only people and think that playing games and stuff are just fleeting fads. The entertainment-only people think that the business-only people suck and are fanatically obsessed with security.
The truth of the matter is that NEITHER side has the exclusive on what "next-gen" will be. They don’t get it, because it won’t just be about either mentality. It will actually be both, neither, and everything in between.
Do you want to know what "next-gen" will be? Do you want to know what will be the REAL steps forward in technology? The REAL driving force for the next decade?
One word, my friends: Networking.
The name of the game for the next few decades will be getting everything interconnected. It won’t be JUST about business or JUST about playing games or JUST about surfing the web and keeping tabs with your friends, relatives, and complete strangers all around the world. It will be bringing together the things that you use in your everyday life.
Imagine buying a watch that will never need to be set or reset. A watch that will automatically correct itself and adjust for things such as Daylight Savings Time. It will always give you the correct time. If you travel from one time zone to another, your watch will automatically adjust to give you the correct time no matter where you go. This watch will keep up with your daily schedule and remind you of important events as they are occur. And it will remind you when its battery is about to expire or to let you know if there is a problem with it.
Impossible, you say? Right now, yes. But in a few years that watch will be as commonplace as iPod players are today. In fact, elements of those features are ALREADY present in other devices such as your cellphone and your computer.
That’s just one common device. There are plenty of others to go along with it.
You may have seen the commercials of the cars that will send an email report of how it is doing and when it will be due for service. That too is an example of next-generation networking, and it eventually won’t be just for expensive luxury vehicles. Pretty soon your car will be doing everything related to its own service except driving itself to the service station and giving itself an oil-change. Hopefully by then we will also eliminate the whole oil and petroleum dependency.
Over the past few years we’ve seen homes constructed already wired for networking. Putting in Cat5 cable and installing network switches is pretty much old hat. First, Cat5 cable is being replaces by Cat6, which can handle much more data than its predecessor. And second, the trend now is wireless. Oh, there will be some physical network connections still needed in the short-run, but eventually all devices will be speaking to each other through one common home network system transmitted through wireless frequencies.
You may have heard the word "bluetooth" in regards to cellphones. The wireless technology behind bluetooth appliances will eventually become the technology that connects other devices to that common home network system.
Imagine a touchscreen terminal in your kitchen. You tell the terminal what you want to cook. Your computer will do an inventory of your current supplies to determine what you have and what you need to get. It will compile a list for you of what you need from the store. Then it will give you the option to either print out the list so you can do the shopping in person, to prepare an electronic list for you to export, or it will allow you to electronically order the items and then pay for them in advance through your bank account. Then you can either pick them up at the store or else have them delivered to you for a nominal fee.
And again, elements of that idea are already present! There are refrigerators with network-connected touchscreen computers. They’re hard to find and expensive, but they exist. Touch-screen terminals for the kitchen are already in the works. And the idea of online grocery shopping and personal delivery? Already dabbled with several years ago but only failed because the idea was simply started way before its time.
How about shopping itself? Here’s how that would be done by next-gen technology: You get to the grocery store and you check in with a network-connected shopping cart with a scanner, scale, and wireless terminal built in. You upload your list or use the touch-screen to input what you need, and the terminal will tell you where in the store those items are. It may even let you know as to which item is on sale or has an electronic discount coupon. As you put each item into the cart, the scanner reads the item into the system and checks them off your list. You can use a scale to weigh certain items like fruit and then have that amount entered into the system. When you get to the cashier, he or she visually verifies the items in the cart compared to what’s in the system, and then you electronically pay for it. No more "price check" calls or questions as to how much an item costs. It’s all figured out by the time you get there. You just approve the purchase and you’re on your way. Your time at the cashier’s counter will be measured in seconds, not minutes.
That is real next-gen technology!
We hear about merging cellphones with music players and game consoles and cameras and video recorders, but that is really just a baby-step compared to the REAL next-gen technology. REAL next-gen means getting the computer OUT of the office and OUT of the living room.
There will still be an entertainment center, but rather than having the computer be just another component of it, the entertainment center itself will be the component of the home network system. Your favorite shows can be downloaded and available for you to watch at your leisure from any TV monitor in your house. You go from room to room and if there is a monitor, that feed will be available for you. You want to listen to music? Either stored or streaming audio can be sent to wireless speakers in any room you want to be in.
Phone messages can be sent to a personal communication device similar to a bluetooth earpiece. Instead of dialing a number, you simply tap the earpiece and tell the computer to dial either a number or a preset name. The earpiece would be personalized so that a call coming in for you will be sent to just YOUR earpiece.
Again, this isn’t science fiction! The bluetooth technology for telephone voice command exists right now!
Of course, these technical visions of the future, as incredible as they may be, will come with their own problems as well. The biggest issue in making things interconnected and available on a common network is one that we haven’t even begun to deal with… namely privacy.
Current cellphones have GPS devices on them to track where you are in the event of an emergency. Some companies have capitalized on this by allowing you to see where your friends and family members are at all times. Well what is to prevent a former boyfriend or girlfriend from using that same technology to track where you are at all times? What is to prevent the government from using that technology to track where you are at all times for any reason whatsoever?
The next-gen home networks will have plenty of personal information about you at its disposal, including your bank records, online purchases, favorite movies and songs, and all sorts of contact information about the people you deal with on a regular basis. That’s prime information about you and your life that anyone, including telemarketers and the government, would KILL to get!
Needless to say, if we don’t firmly deal with the issue of privacy now, we certainly won’t be able to when the REAL next-gen technology is here.
The fact the matter is that there is a definitive difference between REAL next-gen technology and hype pretending to be next-gen. REAL next-gen moves us ahead through a particular vision. Hype pretending to be next-gen is just about selling a product. We need to stop looking at the hype and start looking at what’s really coming up.
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David Matthews 2 is a freelance writer living in the greater Atlanta area. He is a longtime computer user and has been involved with computers since the 1980’s.
This article can be distributed freely provided that it is unaltered and all proper credit is given to the author.
2007 – Get Brutal Productions
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